RPS Mata Kuliah IMC File 167KB Word document
RPS mk. IMC
Informasi Perkuliahan Kelas ini
RPS mk. IMC
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- 1
2 September - 8 September
Perkuliahan Sesi 1 (OnLine)
Materi OL1 File 1.7MB Powerpoint presentation
Pergeseran Marketing ke IMC
Pergeseran Marketing ke IMC
- 2
9 September - 15 September
Perkuliahan Sesi 2 (OnLine)
Tinjauang tentang IMC
- 3
16 September - 22 September
Perkuliahan Sesi 3 (OnLine)
Brand and Stakeholder
- 4
23 September - 29 September
Manajemen Brand
Manajemen Brand
- 5
30 September - 6 October
Proses Komunikasi dan Perilaku Konsumen
- 6
7 October - 13 October
Proses pengambilan keputusan tingkat merek
- 7
14 October - 20 October
Karakteristik Media
Karakteristik Media
- 8
21 October - 27 October
- 9
28 October - 3 November
- 10
4 November - 10 November
Brand Decision Process
Modul OL8 File 437.3KB PDF document
- 11
11 November - 17 November
Efek Komunikasi Pemasaran
Materi Tugas OL9 File 8.4MB Image (JPEG)
Salah contoh Future Shopping blibli.com
- 12
18 November - 24 November
Tools IMC: Marketing Public Relations
- 13
25 November - 1 December
IMC Tools - Advertising
IMC Tolls-Advertising
- 14
2 December - 8 December
IMC Tools: Sales Promotion
- 15
9 December - 15 December
Personal connections
- 16
16 December - 22 December
Event and Sponsorship
Event and sponsorship
- 17
23 December - 29 December
- 18
30 December - 5 January
- 19
6 January - 12 January
- 20
13 January - 19 January